Revenue Growth Starts With
the Right System.

Most B2B companies have pipeline. What they're missing is the system that turns it into predictable revenue. That's what I build.

Not ready to book? Download the free GTM Audit Checklist →

13+
Years Experience
$2.5M+
ARR Closed
11
Companies Served

Strategy-Driven.
Coach at Heart.

I'm a sales leader and GTM consultant with 13+ years of experience growing revenue and scaling teams across B2B SaaS, services, and construction.

My career has taken me from carrying a quota myself to building and leading full sales teams from the ground up, including founding The Syndicate Platform, an outsourced sales organization where I led 25 reps across 11 companies and drove over $2.5 million in closed ARR.

Most sales consultants come from one side or the other. I've been the rep, the manager, the founder, and the outside advisor. That combination is what I bring to every engagement. I come in with a plan and I'm willing to sit in on calls, run training, and do the unglamorous work alongside your team.

I work out of Portland, OR and take on remote engagements. I'm currently accepting new clients.

Morgan McDonald
🎓 Portland State University | B.S. Business Administration
⚙️ CRM: Salesforce · HubSpot · Outreach
🤖 AI Tools: Claude · ChatGPT · Gemini · Perplexity · Manus
📍 Available: Remote | Pacific Time

What I Can Do For Your Business

Sales Process Optimization

A full audit and redesign of your sales process, from first touch to closed-won. I find the conversion leaks, build the playbooks, and put in the systems that turn inconsistent results into repeatable performance.

Pipeline AnalysisCRM DesignPlaybook Development

GTM Strategy & Launch

Whether you're entering a new market or repositioning an existing product, I build go-to-market strategies grounded in buyer psychology, competitive positioning, and operational reality. Not what looks good on a slide. What actually gets traction.

Market EntryPositioningICP DefinitionLaunch Planning

Sales Team Building & Enablement

I help you hire the right reps, get them productive fast, and keep them improving. I've done it at every level, from founding AE to a team of 25.

RecruitingTrainingCoachingPerformance Systems

AI Enablement & RevOps

Most AI tools get bought and barely used. I audit your stack, identify where automation will actually move the needle, and build the workflows your team sticks with.

AI WorkflowsAutomationTech StackRevenue Operations

Four Steps. No Fluff.

01

Discovery Call

A focused 30-minute conversation to understand your current situation, goals, and biggest obstacles. No pitch. Just diagnosis.

02

Situation Assessment

I review your current process, data, and team structure to identify where to focus first. You get a clear picture of where you are and what's possible.

03

Strategy & Roadmap

A prioritized action plan tailored to your business: specific, sequenced, and achievable with your current resources.

04

Implementation & Support

I stay in it with you until the system is working. That means hands-on execution support, team training, and regular check-ins until the numbers move.

Thirteen Years. Here's What It Looks Like.

80%+
Rep performance increase in under 6 months
PATLive
Lead conversion rate increase (35% → 70%)
PATLive
300%
Department productivity increase
Abby Connect
$2.5M+
ARR closed across 11 companies
The Syndicate Platform
100/wk
Project proposals scaled from 25/week
DC Structures
1,000+
New client accounts personally closed
Ruby Receptionists

Experience

2025–Present

Director of Sales Operations

DC Structures · Portland, OR

2024–2025

Founder & Managing Partner

The Syndicate Platform · Remote

2023–2024

Head of Sales & Partnerships

PATLive, Inc. · Remote

2022–2023

Sales Manager & GTM Advisor

Abby Connect · Remote

2021–2022

Sr. Account Executive

Smith.ai · Remote

2015–2021

Sr. Account Executive

Ruby Receptionists · Portland, OR

What Clients & Colleagues Say

"

Morgan rebuilt our entire outbound motion from scratch: new ICP definition, revised messaging, sequencing strategy, and rep training. Within 90 days, our connect rates doubled and we were booking 40% more qualified demos per rep. He doesn't just advise from a distance; he rolls up his sleeves and works alongside your team.

RT
Rachel Torres
VP of Sales, Clearspan Software
"

As a technical founder, I knew our product was strong but had no idea how to build a repeatable sales process. Morgan designed our first GTM playbook, helped us hire our founding AE, and ran enablement for the first two quarters. We went from zero to $600K ARR in eight months. I can't overstate how much of that is directly attributable to his work.

DH
Derek Huang
Co-founder & CEO, Relay
"

We brought Morgan in to identify where AI could genuinely add value in our sales workflow. Not theoretically, but practically. He audited our stack, pinpointed three high-leverage automation opportunities, and had pilots running in two weeks. Six months later, our reps are spending 30% more time on high-value selling activities. The ROI was immediate.

AB
Alicia Brennan
Chief Revenue Officer, Patchwork

Tell Me What You're Working On.

Whether you're looking to scale your team, fix a broken process, or launch a new product, I'd love to hear what you're working on. I respond to all inquiries within one business day.

I'm probably not the right call if you need someone to run a plan that already exists. I work best when the plan needs to be built.

Currently accepting new clients for Q2/Q3 2026 projects.

Or skip the form and book a free 30-minute discovery call directly:

Direct Contact

✉️ [email protected]
📍 Portland, OR (Remote Available)
💼 linkedin.com/in/morgan-james-mcdonald